22/08/2026

New Designs Have Arrived at Jamida

We’re delighted to introduce a beautiful selection of new designs to the Jamida collection – bringing together art, iconic patterns and a touch of Italian charm.

Typical Tuesday by Maggie Taylor

Step into the wonderfully imaginative world of Maggie Taylor with our new design, Typical Tuesday. Dreamlike, unexpected and full of intriguing details, the artwork has Maggie Taylor’s unmistakable surreal character. A design that invites you to look again – and discover something new each time.

Two William Morris Classics

We’re also welcoming two new designs featuring the timeless work of William Morris: Fritillary and African.

Rich in botanical detail and beautifully intricate, these patterns celebrate Morris’s extraordinary ability to bring the natural world into decorative design. Two distinctive additions that feel both wonderfully classic and perfectly at home in a contemporary setting.

A Little Italian, Please!

Our collaboration with Asta Barrington continues with five new word trays – and this time they come with a completely new look.

Meet Amore Mio, Bellissimo, La Dolce Vita, Buon Appetito and Ciao Bella – five joyful Italian phrases presented in a fresh striped layout, combining Asta’s playful typography with soft, cheerful colours.

Whether you’re serving an aperitivo, breakfast in bed or simply adding a little dolce vita to the everyday, these new trays are made to bring a smile to the table.

Discover all the new designs from Jamida.